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Intuition and A & C Black partner to distribute Business: The Ultimate Resource to mobile devices

05/05/2009
Intuition, a leading provider of learning services to the financial markets, life sciences and public sector, today announced that it has partnered with A & C Black, a subsidiary of Bloomsbury Publishing. Under the terms of the partnership agreement, Intuition will distribute Business: The Ultimate Resource – a business reference guide – through its award winning mobile learning solution.

 
Intuition, a leading provider of learning services to the financial markets, life sciences and public sector, today announced that it has partnered with A & C Black, a subsidiary of Bloomsbury Publishing. Under the terms of the partnership agreement, Intuition will distribute Business: The Ultimate Resource – a business reference guide – through its award winning mobile learning solution.

The partnership presents A & C Black with the opportunity to market its content to a wider audience and Intuition with the opportunity to enhance its mobile offering of eLearning, podcast and video to its existing client, carrier and reseller channels. “The partnership with A & C Black is an exciting new venture for Intuition.” said Keith O’Loughlin, Head of Technology Services at Intuition. “It will enable us to extend the reach of our mobile learning solution to new audiences, as well as offering a new value-added service to our existing client base.”

Business: The Ultimate Resource is a one-stop shop for practical solutions, advice from leading experts and authors and essential business information. The content can be used as a quick reference guide for “everything you ever wanted to know about business but were too afraid to ask”. Content includes best practice essays, management checklists and action lists, management library and business information sources. There is also a business dictionary containing over 7,000 jargon-free definitions of difficult terms and concepts.

Intuition’s mobile learning solution was developed to extend the reach of learning to the mobile workforce. The solution delivers learning and knowledge to handheld devices, such as BlackBerry, iPhone and Windows Mobile and can be used to create and deliver short courses, assessments, surveys and spotlights. Content can be downloaded in multiple formats, including eLearning, podcast and video.

The solution is scalable to tens of thousands of users. It facilitates learning on the move, such as when travelling on business, even when offline or with low connectivity. Intuition’s technology also records learner progress directly to the organization’s central learning management system when connectivity is restored.


About A & C Black
A wholly-owned subsidiary of Bloomsbury Publishing, A&C Black was originally founded in 1807 and has a distinguished history of publishing famous reference and educational books such as Whitaker’s Almanack and Who’s Who.  A & C Black has worked successfully with many high-profile third parties in its print and electronic publishing, including Microsoft, the RSPB, Macmillan, London Business School and the English Premier League.

The Bloomsbury Group has developed a range of information databases for electronic as well as print publication. The Encarta World English Dictionary – in association with Microsoft – was completed in 1999. The English Language Teaching Database was completed at the end of 2001, and the first publication from the database, the Macmillan English Dictionary, published in 2002. Aimed at those learning English as a second language, it is the only dictionary for learners to be created and published in both British and American English.


About Intuition

Intuition is a leading professional education provider to the financial markets, life sciences and public sector communities. By combining an in-depth knowledge of these sectors with extensive educational expertise, Intuition provides a full spectrum of products, services and technologies to support clients’ learning requirements. Using this approach, Intuition has successfully developed innovative online learning programs for healthcare staff involved in decontamination and infection control, as well as delivering financial education programs that cover Derivatives, Credit Risk, Corporate Valuation, Private Banking & Wealth Management, Foreign Exchange & Money Markets, Fixed Income and Equities.

Intuition is headquartered in Dublin and has offices in New York, London, Singapore, Hong Kong, Sydney and Abu Dhabi.
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